Your company’s website represents your product, service or brand. New users to your site will get a first impression of your service or product within mere seconds of arriving at your website. The visual appeal and the layout will play a great role in forming that impression.
Of course, your website seems to be very usable and you have labored to ensure that the content is great, but it is the visual artistic appeal that will evoke feeling in the new user. You want that evoked feeling of the user to be positive. It is the visual art that will be used to judge the quality of your website. This will happen within those first few seconds before the user has even started to browse around.
With this in mind, sit with your website design team and fashion a one-of-a-kind site that will set your website apart from the rest – a website that will totally impress your visitors and hold their attention.