Posts Tagged ‘ecommerce’

Small business website

Saturday, December 27th, 2008

Congratulations! You have traveled the rocky path of setting up your own business.  It’s a small business.  It is your baby.  You have toiled over the bills and night and thought that by now, after 4 years, that you would have seen the profits coming in in larger sums.

Small business run out of a home garage have shot their owners to overnight successes by setting up a website.

Right now, the sale of your product depends on word of mouth and on the random walk-in customer.  You make your payments, pay your bills and are keeping your ‘head above water’ as they say.  But was bare ‘surviving’ your intention when you set up your biz?

Imagine that when you portray your business through a website, millions of users surf into your site, see your products.  Sales will be boosted.  Yes, people will be able to purchase off the website that is tailored with an e-commerce application that is super secure.

Websites are not for the big businesses only.  They also generate big returns for the small biz.

What do I need a website for?

Thursday, December 11th, 2008

I sell cups. Yes, cups. Those vessels used for holding hot liquids for us to drink – those types of cups, all types of them.

Therefore, pray tell me why I would need a website?

My business has been steady and in this world of unsteady, that is good.

I pay the bills and we are comfortable.

My niece tells me a website would increase my sales worldwide. How can this be when I live in a small town? She speaks about someone in Europe wanting to buy a set of my teacups via the internet and all I would do is ship to him. What about my bills? If I am shipping to Europe, that is expensive postage. She tells me I will get paid via ‘e-commerce’ before I ship.

So, I try this website thing. A ‘webdesigner’ person comes and shows me things I don’t understand, but he takes photographs of my cups.

The website is done.

I hire my niece.

My cups are being sold in China. Now why would the Chinese want my cups? But they do.

I get orders from Belgium, Johannesburg, Peru and many other countries.

We now sell saucers and teaspoons, sugar bowls and cream pitchers…